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What is CPM in Digital Advertising
  • PPC
  • January 28, 2025
  • Soham Mualni

What is CPM in Digital Advertising? A Beginner’s Guide

In the field of digital marketing, CPM (Cost Per Mille) is an important metric that helps advertisers measure the efficiency and cost of their ad campaigns. It is mainly used on social media, Google Ads, and other online platforms. This blog will tell you what CPM

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How Much Does Google Advertising Cost
  • PPC
  • October 3, 2024
  • Soham Mualni

How Much Does Google Advertising Cost?

If you are considering digital marketing for your business, you must consider a Google Ads campaign. Given the growing importance of digital marketing, Google paid advertising is one of the most powerful tools for businesses looking to drive traffic, generate leads, and increase sales.  Irrespective of

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PPC Marketing is important for your Business
  • PPC
  • February 6, 2024
  • Soham Mualni

Why PPC Marketing is important for your Business in 2024

PPC stands for pay-per-click. They are a quick advertising method where a business/advertiser has to pay when users click on their ads. PPC ads are often used in search engine sites like Google, yahoo, and Bing to publish their website ads to get quick traffic to

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PPC Marketing Guide
  • PPC
  • January 7, 2021
  • Soham Mualni

PPC Marketing Guide: Google (Pay-Per-Click) Campaign

PPC (pay-per-click) is one of the top-notch online advertising activities where businesses get instant traffic on targeted keywords and audiences. This model is acting under search engine marketing (SEM) to help the advertiser meet a huge ROImassiveeach click. As per the survey, more than 65% of

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